Highlights of Life At Home Report 2023: Embracing Individuality and Community
A Home Like No Other
Every year, we delve into the lives of people around the globe to understand what home means to them. This year, we reached out to over 40,000 individuals across 40 countries, uncovering the diverse ways people live and the importance of personalizing home spaces.
During uncertain times, home continues to be a sanctuary of comfort and identity. Our research emphasizes the positive impact of a home that mirrors our personality.
What Defines Home?
Home is a haven where we can be our authentic selves. Our findings reveal that the essence of home is shaped by security, comfort, belonging, ownership, privacy, enjoyment, and achievement.
"In my house, I am free to be me, to explore my interests, and to connect with my community." - Maria, Brazil
8 in 10 people emphasize the importance of enjoyment at home, but only 4 in 10 achieve it. 68% of people in Australia find joy at home compared to 45% in Italy.
The Ideal Home
The ideal home is a space where we can relax and focus on what brings us happiness. 55% of those surveyed believe that relaxation is the key aspect of an ideal home. The ability to unwind, be oneself, and engage in hobbies and interests is paramount.
Reflecting Ourselves
A home that mirrors our identity enhances our connection to it. When our surroundings reflect who we are, we feel more positive about our living space.
"A home tells a story about who we are; it's a canvas for our lives." - James, USA
60% of people globally feel their home reflects their identity. 65% of homeowners see their identity in their home, while 40% of renters feel the same.
The Role of Possessions
Our possessions link us to memories and special moments. They are the threads that connect us to our past and present.
45% of people say personal purchases make home feel like themselves.
38% say space for needs and interests.
30% say the people they live with.
Challenges at Home
Clutter and lack of space often hinder our ability to express ourselves. The top frustrations include:
- Unclean home: 26%
- Household chores: 24%
- Too much clutter: 22%
These challenges can be addressed by implementing smart storage solutions, regular cleaning routines, and decluttering strategies.
Utilizing Space
Balancing multifunctional rooms and giving spaces a clear purpose can be challenging. 35% of people wish for better space utilization, and 42% believe their home provides privacy for everyone.
Creating designated areas for specific activities and incorporating flexible furniture can enhance space efficiency.
Home as Personal Space
Our homes are extensions of ourselves. When our living spaces reflect our unique personalities, they positively influence our perception of home and the world.
This connection between home and self is a powerful force that shapes our well-being and satisfaction.
Making Home Your Own
Explore ways to infuse your personality into your space and make your home truly yours. From choosing the right colors and furniture to displaying personal artifacts, there are endless possibilities to personalize your space.
Consider involving family members in the design process, embracing sustainable practices, and experimenting with different styles and themes.
Conclusion
The "Highlights of Life At Home Report 2023" offers a comprehensive look at global living trends. It emphasizes the significance of creating homes that reflect individual personalities and cater to unique needs and preferences.
By understanding what defines home for different people and recognizing the challenges and opportunities in home design, we can create spaces that are not only functional but also deeply personal and enjoyable.
